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Are Mac users smarter?

July 12, 2002 › Sandy McMurray | comment

Are Mac users smarter?
"Those who surf the Web using a Mac tend to be better educated and make more money than their PC-using counterparts, according to a report from Nielsen/NetRatings." [news.com]

The report was not commissioned by Apple, but the results should make them happy. "The Mac population presents a very attractive target for marketers, both online and offline," according to Nielsen/NetRatings.

Scientists, researchers and programmers who use Linux were quick to note that the study focused exclusively on Mac and Windows users. One post on the "news for nerds" site Slashdot suggested that a better measure of intelligence might be the number of buttons on a user's mouse. (Linux users often have three; Mac users usually have one.)

I don't know who the smartest computer users are, but I suspect that Mac and Linux users have lower blood pressure than Windows users...

July 12, 2002 › Sandy McMurray | comment on this item